Liniste ca a vorbit un CFO EA (Blake Jorgensen), stie el. Declaratie completa aici.

Nu este "canon" aparent.. ce nascoceala iesita din gura unuia cu limba de sarpe (si e si de finante domnul, sa vedem cand o iesi la rampa domnul Andrew "Lootbox" Wilson).
"The one thing we're very focused on and they're extremely focused on is not violating the canon of Star Wars," Jorgensen said. "It's an amazing brand that's been built over many, many years. So if you did a bunch of cosmetic things, you might start to violate the canon. Darth Vader in white probably doesn't make sense, versus in black. Not to mention you probably don't want Darth Vader in pink. No offense to pink, but I don't think that's right in the canon."
Interesant cum vad ei jucatorii..
"We pulled off on the MTX, because the real issue the consumer had was they felt it was a pay-to-win mechanic. The reality is there are different types of players in games. Some people have more time than money, and some people have more money than time. You want to always balance those two."
Macar si-au dat arama pe fata, cumva. De fapt, Disney si canonul asta e de vina, altfel.. bine de stiut ca modeul FIFA nu prea se poate aplica la non-sport games. Asteptam manevra numarul doi..
"We're not giving up on the notion of MTX," Jorgensen said. "We're learning and listening to the community in terms of how best to roll that out in the future, and there's more to come as we learn more. But I would say we're certainly not changing our strategy. We think the strategy of deeply engaging games, keeping the community together, and allowing people to play those games with new content coming via events over time is critical to the future of our business. We feel like we've nailed that in the sports games, and we'll continue to try and find the best model that works in the non-sports games."
Ca tot sunt aici mai dau din.. zicerile acestui domn. Un articol interesat aici. Mai jos la fel niste quote-uri.

Oare cine a fost ascultat cand au legat progresia de lootboxes..
"need to be patient, but also really understand we listen to the community very closely, and we will always be changing the game to to make those games better and make the community more excited about playing those games."
Nu ne suparam noi, atata vreme cat avem alegeri.. suna foarte cunoscut epopeei Dead Space 3. Player convenience and choice.
"We find the consumer doesn't mind that," he said. "They're actually getting a chance to go deeper and spend longer in a game than they ever did before."
Si ca tot suntem la un capitol.. Visceral o concluzie foarte potrivita, citat tot din domnul CFO.

“cut the bridge” when they realized they couldn’t “really make a lot of money on something.”