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Nu se refera la calitatea jocului. E strict business talk. Acesta e motivul:
Originally Posted by
TweakTown [...] "Nearly all of our titles outperformed in the fourth quarter including NBA 2K20, GTA V and GTA Online, Red Dead Redemption 2, Borderlands 3, and Social Point's mobile games."
NBA 2K20 in particular was the main driver for digital mTX growth, and saw huge engagement spikes in the year with DAUs up 15%. MyTeam users--the monetized mode--were also up nearly 50% YoY.
Microtransactions made up 45% of net revenues, or $1.39 billion. [...]
Take-Two breaks $3 billion in revenue, sets new all-time high | TweakTown
Originally Posted by
Wikipedia As of December 2018, the series has sold over 90 million units worldwide, making it the best-selling NBA video game series.
NBA 2K - Wikipedia