PRESS RELEASE: SONY COMPUTER ENTERTAINMENT JAPAN TO INTRODUCE NEW PSP� (PLAYSTATION�PORTABLE) WITH ADVANCED HIGH CONTRAST LCD THIS OCTOBER IN JAPAN
Tokyo, September 2, 2008 � Sony Computer Entertainment Japan (SCEJ), a division of Sony Computer Entertainment Inc. responsible for business operations in Japan, announced today that it would release the new PSP� (PlayStation�Portable) handheld entertainment system (PSP-3000) featuring an advanced high contrast LCD and a built-in microphone on Thursday, October 16th, 2008, in Japan at a recommended retail price (RRP) of 19,800 yen (including tax). The new PSP system will come in three basic colors of �Piano Black,� �Pearl White� and �Mystic Silver,� with plans for additional colors.
SCEJ will also release �PSP� (PlayStation�Portable) Value Pack� for the Japanese market at a RRP of 24,800 yen (including tax), comprising a new PSP system (Piano Black, Pearl White or Mystic Silver), a 4GB
MEMORY STICK PRO Duo� (Mark2), an original PSP pouch, a hand strap and a cloth to meet users� various purposes in using the PSP systems such as playing games, watching movies, listening to music and downloading content through the network.
Along with the launch of the new PSP system, SCEJ will also introduce a variety of accessory packs to meet a wide range of users� lifestyle; �Accessory Pack� will be released at a RRP of 3,800 yen (including tax) and �Battery Pack (2200mAh)� at a RRP of 5,500 yen (including tax). In addition, new peripherals for the new PSP will be introduced; �Cradle� at a RRP of 4,800 yen (including tax) and �Cradle and D terminal AV cable� at a RRP of 6,500 yen (including tax) for charging PSP battery and enjoying high quality viewing on TVs, and also �PSP� (PlayStation�Portable) Pouch� at a RRP of 1,800 yen (including tax) that matches the color of the new PSP system. All additional peripherals and accessories will become available on Thursday, October 16th.
For the upcoming holiday season market, third party partners will be introducing exciting bundle packs with strong PSP software titles. �MOBILE SUITE GUNDAM GUNDAM VS. GUNDAM� will be introduced from NAMCO BANDAI Games Inc. on Thursday, November 20th, 2008 at a RRP of 24,840 yen including tax. �DISSIDA FINAL FANTASY� will be introduced from SQUARE ENIX CO., LTD. on Thursday, December 18th, 2008 at a RRP of 25,890 yen including tax. SCEJ will also introduce �PATAPON 2 Donchaka♪� on Thursday, November 27th, 2008 at a RRP of 23,800 yen including tax.
SCEJ also announced today that it would launch a new network service this fall that will allow PSP users to connect directly to PlayStation�Store, and to download entertainment content without transferring them through PLAYSTATION�3 (PS3�) or PC.*1 At the launch of this network service, SCEJ will be releasing game content for the PSP system such as �Mainichi Issyo Portable,� developed for PSP from the original PS3 title of �Mainichi Issyo�.
Additionally, another free online service will be launched this fall which enables users to play PSP software titles featuring ad-hoc mode over the internet through PS3 with other online players. PSP software titles such as �MONSTER HUNTER PORTABLE 2nd G� from CAPCOM Co., Ltd. will be compatible with this new online service.*2
SCEJ will further expand the PSP platform and create a world of entertainment with the new PSP system, together with strong upcoming new software titles, and attractive peripherals and network services launching for the holiday season.
