Xbox "Wake Up" Brand Trailer:
In Xbox’s Wake Up, directed by David Fincher and Romain Chassaing, a wonderfully off-beat fairy tale unfolds: Horatio, a rat, rekindles his humanity through the joy of gaming.

We follow Horatio through a day in the rat race: a packed commute, the drudgery of the office, a rushed lunch at his desk.

The mundanity is interrupted by glimpses of mysterious gamers—the only humans we see amongst the rats.

After a long day, Horatio powers on his Xbox on his Samsung OLED TV and connects with his friends.

A much-needed dose of fun transforms him into the human he always was.