Khan, lumea nu cumpara Apple fara motiv. ca nu vezi tu motivele sau ca motivele pentru care lumea cumpara nu te impresioneaza pe tine, asta e altceva, insa marketingul Apple functioneaza foarte bine pe foarte multa lume iar reteta e simpla. in mare parte tre sa te uiti numai peste Apple Human Interface Guidelines ca sa intelegi unde bate Apple, ce valori promoveaza si ce obiective are.

cred ca un motiv foarte bun este aici. textul este luat dintr-un link postat de mine cu cateva pagini in urma.

The tech industry will be in paroxysms of future shock for some time to come. Many will cling to their January-26th notions of what it takes to get "real work" done; cling to the idea that the computer-based part of it is the "real work".

It's not. The Real Work is not formatting the margins, installing the printer driver, uploading the document, finishing the PowerPoint slides, running the software update or reinstalling the OS.

The Real Work is teaching the child, healing the patient, selling the house, logging the road defects, fixing the car at the roadside, capturing the table's order, designing the house and organising the party.