When Microsoft decided to
increase the clockspeed of the Xbox One’s GPU, most educated onlookers assumed it was to combat the more powerful PlayStation 4. Side-by-side comparisons told the tale of a cheaper, less-restricted Sony console with a lower asking price, so Microsoft had to make some sort of move to quell the doubters. However, Microsoft creative director Ken Lobb claims that sharpening up the performance of a console less than a year before release is absolutely normal, and his company made this call only because it could.